Upside Productions

Upside Productions Management

(dba Upside Productions) is a woman-owned strategic partnership consulting company located in Bakersfield, CA. Founded in 2011, Upside Productions specializes in cultivating relationships and connecting opportunities. We have an established catalog of diverse and talented connections in the community to meet your needs on all levels – local government, non-profits, private corporations and individuals.

We take pride in identifying
business opportunities,

conceptualizing them and bringing together the right people and organizations who can effectively seize the opportunities. In addition, we produce measurable, sustainable organizational outcomes that drive change. We are primarily invested in bridging opportunities for social and economically disadvantaged groups – while focusing on diversity, equity and inclusion outreach.

What can Upside Productions

Do for You?

Upside Productions has a breadth of connections and experience to provide strategic advice to help achieve sustainable and optimal results. We advise clients on developing strategic opportunities by providing consumer analysis and community-based market research. We think differently, and this thinking leads to better results for our clients. Simply said, we take the time to understand YOUR underlying challenges and PRODUCE strategic solutions that connects you to your goal. At the core, we identify and matchmake the right local partners aimed rightly anchoring your business.

Services

Project Consultancy
Market Research & Analysis
Diversity, Equity & Inclusion Outreach
Communications & Community Engagement
Collaboration Meetings
Partner Identification & Match Making
Strategic Business Model
Recruitment
(Community Volunteerisms)
Media Engagement
(Mainstream and Social)
Entrepreneurship / Small Business Consultancy
Motivational Speaker / Keynote Presenter

Clientele

Local and state funded programs
Major Corporations
Private / Public Institutions
Educational Institutions
Small Businesses
Investors
Trustees
Philanthropies
New Business Start-ups

All of our services are tailored to the specific needs and situation of our clients.

We do not believe in pre-packaged solutions, though we rely and build on our knowledge, skills and experience related to each service.

About The Owner

Who put the ‘UP’ in Upside?

NaTesha “T” Johnson is the owner of Upside Productions Management (dba Upside Productions) an event production and strategic partnership consultancy company in Bakersfield, and the co-owner of the Bakersfield Wing Festival.

She is passionate about empowering a new generation of leaders through personal and professional development. Her contribution to building community engagement and leadership is the union of her experience as a social activist and community advocate. She is ambitious in her quest to impact the lives of people in her community while focusing on diversity, equity and inclusion outreach efforts.

Along with 20 plus years in strategic planning, event logistics and consulting experience, NaTesha is an in-demand motivational speaker with expertise in community outreach, and engagement. She has developed and facilitated workshops on a national level on topics, including her popular presentations: “Being Fearless – Personal Development”, “My Worth, then Add Tax”, “Is this a Date or an Interview?”, “Networking-007”, “CSI, FBI, CIA – Searching Beyond the NO (Know)”, “Tag Me In #Teamplayer”, “Diversifying YOUR Portfolio” and many more. She is known for developing strategic plans that help businesses uncover their potential.

She is known for her diverse and talented community connections while bridging opportunities and connecting the right people, with the right people. Receiving many accolades in the community and abroad, she is recognized as a powerful community advocate and pioneer changemaker.

NaTesha is a product of local schools in and around Bakersfield – Go Drillers! Go Renegades! Go Runners! She earned her Master’s in Public Administration with an emphasis in Strategic Planning and Development at California State University, Bakersfield.

“As a business strategy that aims to protect, grow, or expand an organization’s outcomes, you must be willing to value and invest in people who can drive that change.”
– NaTesha “T” Johnson

Who put the
‘UP’ in Upside?

With more than 20 years in business management, event logistics and consulting experience, NaTesha is an in-demand motivational speaker with expertise in strategic planning, marketing and branding, community outreach, and workforce development. She has developed and facilitated workshops locally as well as on a national level. She is known for her diverse and talented community connections while bridging opportunities and connecting the right people, with the right people.

Who We’ve Worked With

Testimonials

I have had the pleasure of working with T on a number of nonprofit projects since 2019. When the pandemic hit and small local businesses began to struggle, T hit right back by bringing together critical resources and free learning opportunities to empower local Black-owned businesses. She put her project development skills to work (even from home!) to help secure funding, marketing, and community support to provide free digital business courses and a $700 grant to 39 small local businesses. Her positive energy, strong work ethic, and unwavering commitment to her projects, makes her a powerhouse partner to have in our community. T’s love for Bakersfield and passion for doing good works is another reason working with her has been so seamless and rewarding. Whatever your project may be, I strongly recommend bringing T aboard! Thank you!

Positive Professional Purposeful-These three words describe NaTesha T Johnson, CEO of Upside Productions, to a “T”. Whether you need support in developing and launching a specific project, need assistance with strategic planning, or want to expand your reach through positive community relations-T Johnson is your “go to” professional. T is a purpose-driven professional who utilizes a positive approach in everything she does. T seeks to align organizations with their purpose so they can more effectively put their “mission in action” and contribute to their community in a positive way. I highly recommend hiring T Johnson of Upside Productions to help you and your organization become the most positive, professional, and purposeful you can be.

I’ve has the pleasure of partnering with Upside Productions on a number of community projects. Working with T Johnson is a dream! The level of skill she brings is equal to that of a consultant for a Fortune 500 company. I know because I’ve worked with quite a few during my career. She excels in the areas of strategic planning, marking and social media promotions, engaging the community, and public affairs. On projects where I can’t take chances on execution, I’ve trusted T to get the job done – she’s come through every time. She demonstrates incredible character while achieving great results. Working with her is always a joy. I’m honored to give her my highest recommendation!

NaTesha Johnson of Upside Productions has been brilliant as the Project Coordinator for a project at Old Gold Ventures, Inc. Her organizational skills, professionalism and follow-up, was second to none. Her network of contacts made our job very easy. She is highly recommended.

I have had the pleasure of working with NaTesha “T” on several projects over the last decade. The projects have been in multiple capacities, as a vendor, as a customer and as a team member for a non-profit we jointly serve on. No matter what we are working on or what we are working for, T remains the same; upbeat, uplifting, encouraging, dedicated, loyal, fair, honest, reliable, joyful and kind. I have enjoyed each and every endeavor we have worked on together and would highly recommend T, her company or any project she is promoting to someone to be involved in. If you are looking to partner with someone who keeps things on the up-and-up, then Upside Productions is a no brainer!